Data management optimization in the fresh supply chain

Fresh Upstream Foundation

The Fresh Upstream Foundation is a collaboration platform of the Dutch Food Industry Federation (FNLI), Fresh Produce Centre, Frug I Com, the Dutch Agriculture and Horticulture Organisation (LTO Nederland), the Dutch Food Retail Association (CBL) and GS1 Netherlands.

The aim of this collaboration is to strengthen the use and development of information standards in the fresh chain. The platform uses international standards from both retail and government in an integrated approach.

The opinion of ..

“Data is als een appel. Het moet met dezelfde zorg en aandacht in het begin van de keten op orde zijn”

Ze was de eerste kwaliteitsmanager van Nederland die ook verantwoordelijk is voor datakwaliteit. Maartje Beem-Vullings bracht kwaliteit, voedselveiligheid en duurzaamheid naar een hoger plan binnen FruitMasters, de grootste fruitcoöperatie van Nederland, en werd hiervoor genomineerd tot kwaliteitsmanager van het jaar “We praten tegenwoordig over zoveel meer dan de hardheid of kleur van een stuks fruit. Door te sturen op data bereidt ons bedrijf zich voor op de toekomst."

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NEWS

Fresh Upstream Foundation launched READ MORE

Fresh Upstream Foundation launched

Dutch fresh food chains are starting cooperation to optimize data exchange in the chain. With the establishment of the Fresh Upstream platform, GroentenFruit Huis, FNLI (Federation of Dutch Food Industry), LTO Netherlands (Netherlands Organization for Agriculture and Horticulture Netherlands) and GS1 Netherlands are starting intensive cooperation to optimize the provision of information in the fresh food chains. for the Food Trade) has been invited to join.
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Standardisation & Business

Philip den Ouden, chairman Fresh Upstream: "There are many useful information standards in the supply chain, but their use is very fragmented. Together with stakeholders from the fresh supply chains, we tackle the fragmentation and accelerate the broad application of standards in order to efficiently and effectively meet the demand for data across the entire product chain. We are very pleased with the support of many stakeholders and in particular the cooperation with GS1 Netherlands. "